Pa’lante! X NYLFF (HBO Max)
We developed an evergreen initiative and produced full scale events that served as a turn-key promotional tool and a community building opportunity that connects Latin leaders, influencers and creatives to content that can only be seen on HBO MAX. An interactive, next-generation light on content that provides audiences with profound and immersive signature experiences melding the virtual and the visceral. Intimate yet innovative arenas to connect fostering a bold, provocative, unapologetically strong bond between the audience, the content as well as the brand.
Tasked with creating:
Series Brand ID
Event Production
Influencer Engagement
Brand Partnerships
Securing Talent
Influencer Engagement
Social Assets and Content
Video and Photo Capture